Press

If you have any questions regarding the press links below, or want a tour of Madison WI homes,  feel free to contact The Alvarado Group or call (608)251-6600.

Madison Real Estate Firm Has an Eco-Friendly Niche – Madison Magazine

By Derrell Conner

The Alvarados’ unique love story began in Puerto Vallarta, Mexico. Sara was as an English teacher; Carlos owned a restaurant. They soon found in common a passion for the real estate business. Carlos moonlighted as an agent and Sara’s family had spent years in the business. Read More >>

Buyers: How to win a bidding war – WI State Journal

By Karen Rivedal

What’s the best way to win a house when multiple offers are pending? How can  you stand out from the crowd, without bidding too much?

Write a “clean” offer.  Read More > >

Marketing the Benefits of Green – WI State Journal

By Karen Rivedal

You won’t find a glossy folder in Sara Alvarado’s Near East Side real estate office, or a pen, pad, envelope or sheet of printer paper that isn’t made of recycled material. Read More >>

Green Realtors Capture an Emerging Market – Business Watch

By Zaher Karp

In early 2008, the South Central Wisconsin Multiple Listing Service became the fourth MLS nationwide to release a feature that allows homes to be sorted by their “green” certifications and characteristics, including Energy Star and Green Built Home designations. Read More >>

Mulitple Listing Service Goes Green - WI State Journal

By Mike Ivey

With the housing market facing some major headwinds, local real estate agents are looking to tap into buyers interested in “going green.” The South Central Wisconsin Multiple Listing Service has just launched a feature that allows homes to be screened for their environmentally-friendly features.  Read More >>

Foreclosures: How do they affect you? – In Business

By Heather Skyler

IB doesn’t want to be part of the “doom and gloom” media blitz that most mortgage lenders and realtors refer to, but when the number of foreclosures in Dane County shoots from 84-440 during the same six-month period (comparing 2006 and 2007, January to June), the numbers are sending up smoking S-O-S signals.  Read More >>

The Greening of a REALTOR – AnchorBank Newsletter

A son’s struggle to breathe changed the course of Sara Alvarado’s lifestyle and real estate career.

Sara and her husband, Carlos, moved into a 15-year-old house in 2004 and began renovating it.  When their year old son, Leo, became constantly ill and was diagnosed with asthma, the Alvarados worried that the renovation materials could somehow be triggering the symptoms.  Read More >>